Marketing · Lifetime deal
Soku
Review and automate ad changes with context, control, and clear reasons

Soku at a glance
- Platform
- Meta, Google, TikTok, ChatGPT, GA4, Shopify, Search Console
- Note
- Lifetime access to Soku.
- Note
- All future plan updates included.
- Upgrades
- Upgrade or downgrade between five license tiers.
- Note
- No codes and no stacking.
Which Soku plan do you need?
Prices in USD, excluding tax.
| License Tier 1 | License Tier 2 | License Tier 3 | License Tier 4 | License Tier 5 | |
|---|---|---|---|---|---|
| One-time price | $59 | $149 | $249 | $399 | $699 |
| Regular price (AppSumo) | |||||
| You save | $140 | $250 | $550 | $800 | $1,200 |
| Includes | 5,000 Credits per month; 3 Brands; 2 Members; 10 Ad accounts per channel | 12,000 Credits per month; 10 Brands; 5 Members; 25 Ad accounts per channel | 20,000 Credits per month; 25 Brands; 15 Members; 50 Ad accounts per channel | 35,000 Credits per month; 60 Brands; 30 Members; Unlimited Ad accounts per channel | 60,000 Credits per month; Unlimited Brands; Unlimited Members; Unlimited Ad accounts per channel |
Before you buy: AppSumo's terms and extra costs
- Note. Lifetime access to Soku.
- Note. All future plan updates included.
- Redeem. Activate the license within 60 days of purchase.
- Upgrades. Upgrade or downgrade between five license tiers.
- Note. No codes and no stacking.
What is Soku?
Soku is an ad optimization workspace that connects Meta, Google, TikTok, GA4, Shopify, and Search Console. It monitors performance, explains what changed, and can pause ads, shift budgets, publish pages, schedule posts, or launch new creative. Teams can approve each change or automate actions within guardrails.
What Soku says it does
- Ad optimization can run on autopilot.
- Pause ads, shift budget, and launch new creative in Google, Meta, and TikTok.
- Review every change with the numbers behind it, then approve it or let your rules run it automatically.
- Soku watches performance, judges which changes are routine, and acts without waiting for someone to notice first.
- Get a copy of a proven ad or job template on your own canvas in one click. (Soku's figure)
- Approve fixes in one tap. (Soku's figure)
- Every decision is logged with the reason behind it.
- One analyst can work across every client account. (Soku's figure)
- Agencies can provide client-ready reports under their own brand.
Why Soku
Ad teams often have to combine data from separate dashboards to spot performance shifts, diagnose causes, and decide what to change. Soku brings account data together, monitors competitors and search results, and logs each action with its reason, so teams can move from monitoring to action without assembling the view themselves.
How does Soku work?
Connect and align accounts
Authorize ad accounts, import business data, and map conversions per account.
Build creative variations
Duplicate proven work, then adapt or animate it for different placements.
Monitor performance
Receive change briefs, anomaly alerts, competitor updates, and SERP monitoring.
Review decisions
Break down performance, inspect supporting numbers, and choose an autonomy level.
Act and audit
Approve fixes or let rules act within guardrails, with every decision logged.
Then it handles:
- Create new ads from proven work or templates
- Adapt existing video cuts for different placements
- Turn product stills into moving ads
- Monitor spend, ROAS, CPA, and competitor changes
- Break performance down by campaign, country, and device
- Pause ads and shift budgets
- Launch creative in connected ad accounts
- Create client-ready agency reports
Who is Soku for?
Built for
- Performance teams
- Agencies managing client accounts
- Campaign managers
- Multi-brand teams with shared workflows
Not for
- Teams relying on ad platforms outside Meta, Google, TikTok, and ChatGPT
- Users who need unrestricted automation without guardrails
What is included in Soku?
Creative workflows
- Start from proven work Duplicate a proven ad or job template onto your canvas
- Adapt existing cuts Localize, resize, caption, or add effects without reshooting
- Animate product stills Create moving ads sized for the placements you run
Connected account workspace
- Authorize ad accounts Connect ChatGPT, Meta, Google, and TikTok ads
- Import business data Pull GA4, Shopify, and Search Console into a shared view
- Map conversions Align conversions per account before Soku takes action
- Manage collaboration Organize multiple brands and teammates in a shared workspace
Monitoring and alerts
- Receive change briefs Get daily and weekly summaries of what changed
- Diagnose anomalies Catch ROAS drops, CPA spikes, and spend anomalies with causes
- Monitor competitors See who bids on your keywords and what they changed
- Track search results Monitor SERPs for changes in the competitive landscape
Performance analysis
- Pivot account data Break results down by campaign, ad group, country, or device
- Compare efficiency Sort on CPA or ROAS to surface what is losing money
- Rank combinations View the best-performing combinations before deeper analysis
Actions and controls
- Approve recommendations Review each change and the numbers behind it
- Automate media actions Pause ads, shift budgets, and launch new creative
- Set autonomy Choose observe-only, recommend, approval, or full autopilot modes
- Apply guardrails Control which pauses, budget shifts, and launches can run
- Publish and schedule Publish pages and schedule posts
- Audit decisions Review logged actions and the reason behind each one
Agency reporting
- Brand client reports Provide client-ready reports under the agency's own brand
- Support broad account coverage Let one analyst work across every client account
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What does Soku do?
Soku monitors connected ad and analytics accounts, identifies meaningful performance changes, and can pause ads, shift budget, publish pages, schedule posts, or launch new creative. Every action is logged with its reason. Autonomy can start in observe-only mode and progress to recommendations, actions requiring approval, or full autopilot within your guardrails.
Who is Soku designed for?
It is built for performance teams, agencies, and campaign managers. It supports multiple brands and teammates in one workspace, client-ready reports under an agency’s own brand, and one analyst working across every account. Creatives can be adapted from a proven ad or template, localized, resized, captioned, given effects, or turned from a product still into a moving ad.
Which platforms and accounts can Soku connect?
Authorize ChatGPT, Meta, Google, and TikTok ads once, then view them side by side. Soku can also pull in GA4, Shopify, and Search Console, and map conversions per account so metrics align before it acts. It monitors competitors and SERPs, sends daily and weekly briefs, and diagnoses ROAS drops, CPA spikes, and spend anomalies.
What are the limits for each license tier?
License Tier 1 ($59): 5,000 monthly credits, 3 brands, 2 members, 10 ad accounts per channel. License Tier 2 ($149): 12,000 monthly credits, 10 brands, 5 members, 25 ad accounts per channel. License Tier 3 ($249): 20,000 monthly credits, 25 brands, 15 members, 50 per channel. License Tier 4 ($399): 35,000 monthly credits, 60 brands, 30 members, unlimited per channel. License Tier 5 ($699): 60,000 monthly credits, unlimited brands, members, and ad accounts per channel.
What happens after purchase?
Purchased access includes lifetime access to Soku and all future plan updates. You must activate the license within 60 days of purchase. You may upgrade or downgrade between the five license tiers. There are no codes, no stacking—just choose the plan that is right for you.
Are there any additional Soku fees?
The five license-tier prices are the only Soku prices listed. No separate subscription, trial, setup, or usage fee is mentioned. Monthly credits, brands, members, and ad-account limits vary by tier and are listed in each plan.